Design for media
The identity design for this production house revolved around the name Storytellers. We tried finding out who is the most innovative, weirdest storyteller…and to our surprise we found out that it is our alter ego – who in our dreams tells us the most imaginative stories. And when it comes to dreams and stories, nothing is bigger and larger than life than Lewis Caroll’s “Alice In Wonderland”. So it was a direct inspiration. Like in the story, here also there is a mad rabbit who leads us to the surreal world of the “Storytellers”. The rabbit is a bit dark and surreal and he has multiple personalities. Sometimes he is funny, sometimes sad, sometimes cute and other times a little sadistic….like in a performance or story where there are multiple characters.